Kai Tak Sports Park | 'Hong Kong Football Fiesta 2025' Lands at Kai Tak Sports Park, Igniting the Ultimate Summer Football Frenzy with Liverpool, AC Milan, Arsenal, and Tottenham Hotspur

Description

Kai Tak Sports Park (KTP) is set to welcome another international sports event in July — the 'Hong Kong Football Fiesta 2025'! Four top-notch football clubs, Liverpool, AC Milan, Arsenal, and Tottenham Hotspur, will take center stage at the Kai Tak Stadium for two thrilling matches: the Standard Chartered Cup between Liverpool and AC Milan on July 26, and the 'Genesis Tech Cup' on July 31, marking the first-ever North London Derby held outside of the UK, featuring Arsenal against Tottenham Hotspur. Adding to the excitement, the participating clubs will also hold open training sessions during the Fiesta, giving fans a rare opportunity to witness their preparations up close.

Official Merchandise of the Four Clubs Now Available at Kai Tak Sports Park First Official Liverpool Store in Hong Kong Opens at Retail Pavilion

This July, the Retail Pavilion at Kai Tak Sports Park is kicking off the football frenzy by offering the most comprehensive range of club merchandise and football-related activities in town! The very first official Liverpool store in Hong Kong has arrived at the Retail Pavilion, offering an extensive selection of limited-edition jerseys and official merchandise. On July 25, the store will host a series of opening celebrations, including a meet-and-greet session with Liverpool legends, photo opportunities with the club mascot, and trophy displays. Exclusive ultra-limited jerseys and signed products, along with various Hong Kong-exclusive jerseys and souvenirs, will be up for grabs. Additionally, customers who make a purchase at the store will be invited to participate in a lucky draw, with a chance to win collectible memorabilia. All Reds supporters are welcome to visit the official Liverpool store at the Kai Tak Retail Pavilion!

From now until July 31, FanTown Pop-up Store will transform into a football-themed shop, featuring merchandise from AC Milan, Arsenal, Tottenham Hotspur, and official souvenirs from the 'Hong Kong Football Fiesta 2025'. With hundreds of official supporter items available, football enthusiasts can expand their collections this summer.

As a primary partner of AC Milan, PUMA will not only offer the team's jerseys for sale but also host special events at the Kai Tak Retail Pavilion on July 25 and 26. AC Milan legends will make surprise appearances, and football games will be set up to create a vibrant atmosphere beyond the pitch. Moreover, adidas has launched Arsenal's 25/26 home jersey, allowing fans to gear up for the summer with their favorite team's latest kit.

· Official Liverpool Store | Location: Shop M2-003, G/F, Retail Pavilion 2, Kai Tak Sports Park

· FanTown Pop-up Store | Location: Shop M2-015, G/F, Retail Pavilion 2, Kai Tak Sports Park

&midd0t; PUMA | Location: Shop M2-008, G/F, Retail Pavilion 2, Kai Tak Sports Park

· adidas | Location: Shops M2-004 & M2-005, G/F, Retail Pavilion 2, Kai Tak Sports Park

'Football Frenzy Carnival' at Food Piazza Brings Official Merchandise, Interactive Booths, and International Street Food Together

Starting July 24, the 'Food Piazza' located next to the Kai Tak Stadium will transform into the 'Football Frenzy Carnival', featuring nearly 20 themed booths offering official merchandise, interactive team zones, and a global food festival, providing a comprehensive experience for football enthusiasts.

Highlights of the 'Football Frenzy Carnival':

· Official Merchandise Pop-up Store: The 'Hong Kong Football Fiesta 2025' official merchandise, along with pop-up stores from the four participating clubs — Liverpool, AC Milan, Arsenal, and Tottenham Hotspur — will offer a wide range of officially licensed products, extending the excitement of the pitch throughout the entire park.

· AC Milan Interactive Zone (July 26): A themed photo backdrop will be set up for fans to capture memorable moments. AC Milan legends, Alexandre Pato, and Serginho will make an appearance, joining the adorable club mascot to interact and sign autographs for fans up close. Additionally, a life-size player cut-out and an exclusive AC Milan commemorative stamp will be available for fans to create lasting memories.

· AC Milan Youth Academy (July 25-27): In collaboration with Rainbow Gallery, the academy will host a 'Creative Football Lantern Exhibition' workshop, where children can create football-themed origami art and design AC Milan-themed tifos. The event will also showcase over 200 football lantern artworks created by SEN students, under the guidance of professional art instructors, promoting social inclusion through football and art.

· Topps Arsenal Interactive Zone (July 29-31): Limited-edition Arsenal player card sets will be on sale, and fans will have the chance to collect Hong Kong-exclusive and 1/1 special edition player cards, along with various Topps collectibles and UCL card packs.

· Tottenham Hotspur Interactive Zone (July 29 & 31): Football games and face painting will be available for fans of all ages to immerse themselves in the match-day atmosphere.

Popular street food options: The carnival will feature a variety of popular food booths, including Hong Kong-style street food, Taiwanese night market snacks, Thai desserts, German cuisine, refreshing smoothies, and wine-tasting experiences. There will also be a booth showcasing miniature crochet footballs that combine finger art with football elements, all handmade with meticulous craftsmanship.

Football Frenzy Carnival
Dates: July 24-27 & 29-31
Venue: Food Piazza, Kai Tak Sports Park

New Sports Bar, THE CHAMPION, Opens at the Stadium, Offering a Series of Exciting Events to Fuel the Football Party Spirit

THE CHAMPION, the new sports bar located at Gate K of the Kai Tak Stadium, is now open, providing football enthusiasts with another exciting venue to watch matches and a casual gathering space. With a design inspired by the former Kai Tak Airport, the bar blends nostalgia with modern chic, capturing the essence of 'home ground' culture in every detail.

A series of football-related events will take place throughout July:

· July 24: Carlsberg Liverpool 2025 Champion Commemorative Can Special Edition beer goes on sale, followed by a live band performance after the Liverpool open training session.

· July 26: Post-match DJ party until 1 am, reliving the classic moments of Liverpool's legendary matches to keep the passion burning.

· July 27: Don't miss the 'Football-themed Brunch Buffet', featuring a 100-meter-long spread of delicious food and a selected alcohol drinks area, for a flavorful journey.

· July 31: The post-match DJ party returns to continue the celebration!

From now until October 31, enjoy an exclusive opening offer — a 12% discount on your total bill. THE CHAMPION is the perfect spot for gatherings with friends, pre-match warm-ups, and post-match celebrations.

THE CHAMPION Sports Bar & Bites
Address: Shop 2, G/F, Kai Tak Stadium, 38-39 Cheng Kee Road, Kowloon, Hong Kong
Reservations: 3756 5210 (WhatsApp: 6185 0294)

Kai Tak Retail Pavilion Presents a Culinary Extravaganza Post-Match Food Parties and Exclusive Offers to Prolong the Football Euphoria

The Kai Tak Retail Pavilion houses nearly 200 retail and F&B brands, including a 20,000-square-foot food court offering over 70 dining options, ranging from local specialties to international cuisines. After the 'Hong Kong Football Fiesta 2025' matches, dozens of restaurants and shops within the pavilion will extend their operating hours, creating a vibrant 'Post-Match Food Party' with a variety of late-night dining choices.

Food and shopping offers during the Fiesta*:

· During the event, participants holding designated event tickets can enjoy exclusive offers at selected merchants and restaurants within the Kai Tak Retail Pavilion, Kai Tak Arts Pavilion, and Sports and Wellness Center.

· From July 18 to 31, customers who make electronic purchases totaling HK$900 or more on the same day at designated merchants in the Kai Tak Retail Pavilion, Kai Tak Arts Pavilion, and Sports and Wellness Center will receive a HK$30 dining voucher (applicable with a minimum spend of HK$150 at designated restaurants).

# The event content and arrangements are subject to change without prior notice or compensation.

*Offers are subject to terms and conditions.

Last Call for Open Training Tickets! Limited Availability to Witness the Teams' Preparations Up Close

Don't miss the opportunity to witness the training sessions of your favorite football stars and experience the pre-match preparations of these top clubs. Secure your tickets for the following open training sessions:

· July 24, 5:00 PM: Liverpool Open Training (Ticket Purchase Link)

· July 29, 6:00 PM: Tottenham Hotspur Open Training (Ticket Purchase Link)

· July 30, 6:00 PM: Arsenal Open Training (Ticket Purchase Link)